Craig Thorogood
From the Cutting Room to Clean Workflows
After years in the trenches of unscripted post, we built a smarter system to fix what the tools alone can’t.
I started in post the way most of us do—logging footage, syncing cams, renaming files at 2am. Over time, I worked my way up through Assistant Editor, Junior Editor, and eventually into Post Supervision. Along the way, I noticed a pattern: the real bottlenecks weren’t in the edits… they were in the systems around them.
my journey
PA
Learned the grind. Caught the bug. Saw how chaotic production really is.
AE
Organized chaos. Built the first tools that saved me (and my editors) hours.
Jr. Editor
Cut scenes. Solved bottlenecks. Started thinking like a strategist, not just a creative.
Post Supe
Realized the chaos wasn’t the job—it was the system. So we started building a better one.
Co-Founder
Unscripted post-production often runs on duct tape—scattered tools, duplicated tasks, last-minute panics, and manual tracking nightmares. We didn’t set out to build software, but we did start building better ways to manage the chaos. And those fixes worked. They made teams faster, calmer, and way more efficient. That mindset evolved into SAMEpg, a customizable framework designed to clean up production workflows without forcing teams to change their tools or processes.
MY VALUES
Why I Still Work in Post
Because the best systems are built by people who live the process. I’m not watching from the outside—I’m still managing cuts, wrangling approvals, and troubleshooting broken workflows. SAMEpg works because it’s built in the trenches, not in a product meeting.
Collaboration > Control
I don’t believe in forcing teams into rigid workflows. Every show, editor, and producer works a little differently—and that’s a good thing. My goal is to create systems that adapt, not dictate.
Clarity Beats Chaos
Most post problems aren’t technical—they’re communication problems. When everyone knows what’s happening, where to find things, and what’s expected, everything flows better. That’s the foundation of any good workflow.
